Our Approach

  • We are based in London and actively invest in companies throughout the UK

  • We invest at pre-seed and seed stage because we believe in the transformative power of early-stage startups and their potential to disrupt industries, innovate, and create lasting value

  • We lead funding rounds and help to bring them together using our extensive network

  • We aim to make 6 new investments per year and believe this allows us allocate sufficient time and support to our portfolio companies

  • We consider an investment as not just money and we seek to build longstanding partnerships. For more details please our Engaged Investor section

  • We invest in companies at the intersection of media, entertainment and technology. Examples of sectors within our focus include: gaming, music, e-sports, design, privacy, education, social, creator economy and communities

  • Initial cheques up to £1.5m

  • We are not a one time investor and we reserve a substantial proportion of the fund to provide continued financial support to our portfolio companies